Ecosystem Intelligence in agriculture
SONEAN was designated as „innovative young company“ in 2015 by the German Ministry for Economics and Energy and became part of Germany`s Excellence in Big Data campaign rolled out globally in 2016. Since 2015 SONEAN has been monitoring the global agricultural network on a daily basis covering today over 40,000 + organizations across 150+ markets around the world in a highly interconnected manner. Agriculture is of great importance to our societies and understanding the network in which companies, producers, farmers, universities, and all kinds of entities are operating is crucial to identify opportunities and threats globally but also provide superior intelligence to make better informed decisions. Agriculture for us however is a much broader concept as it touches so many other industries, and stakeholders including governments which of course form a crucial part of our network model. Our agricultural ecosystem encompasses the entire value chain from farm to fork, and all kinds of technologies/machines used and in development across the world. We not only understand the networks in which producers, OEMs, universities, intermediaries (such as importers, distributors, and dealers) operate and what technology they use but also monitor latest state of the art technology, even when it is still in the prototype or idea stage. Linking our organizational network model in agriculture to daily developments from across the world we generate unique insights, and identify patterns, and developments which otherwise would remain hidden. Our proprietary technology and process allows us to analyze 8-year data in an unparalleled way. Thanks to AGCUMEN our clients gain access to a unique web based Intelligence as a Service solution which provides them answers to complex questions with regard to the agricultural value chain. As part of AGCUMEN we of course also cover the sustainability part including carbon emissions related tech, alternative engines (hybrid, electrified, hydrogen etc.) and alternative energy forms (including solar, wind, biomass, hydrogen and many others), highly disruptive innovations shaping agriculture and more.
Agricultural Ecosystem Advisory Board
SONEAN created Ecosystem Intelligence (www.ecosystem-intelligence.com) for its global clients and established AGCUMEN at the end of 2021 to commit more strongly to the agricultural sector worldwide and the machinery and technology being used from farm to fork. The team behind AGCUMEN has been providing the intelligence backbone for some of the most well-known brands in agricultural machinery/technology globally since 2015 with unique and connected insights, and strong analytical skills.
AGCUMEN is now opening up its capacity to a broader audience along the entire value chain of agriculture and will also provide intelligence to all kinds of organizations interested or involved in the sector such as OEMs, startups, technology providers, input suppliers, producers, intermediaries (importers/distributors/dealers), consultants, associations, research entities, policymakers, investors, M&A advisors, banks, and many others. In order to strengthen its global ties further, AGCUMEN initiated the “Agricultural Ecosystem Advisory Board” which will bring together experts in agriculture and related machinery/technology from various parts of the world to create a sustainable network in order to exchange ideas, and intelligence but at the same time also cooperate when it comes to serving mutual clients. The board will meet on a regular basis, and members will be in constant touch to learn from each other, and share respective insights as well as resources. The Agricultural Ecosystem Advisory Board members will initially be located in New York (USA), Adelaide (Australia), and Frankfurt (Germany) including Dr Murat Ünal, the founder of SONEAN, Patrick Honcoop, and Michael Macolino.